Photo Credit: Peloton
Timbaland teams up with Peloton and TikTok to premiere a new wellness music video, ahead of the release of the producer’s full album of wellness music later this year.
Peloton and TikTok recently announced an exclusive partnership to bring the former’s workout content to the latter’s ever-growing community with a celebrity collaboration. Timbaland, legendary producer and entrepreneur, will release an album of wellness music later this year in partnership with Myndstream to help promote wellbeing and improve the health of listeners. His new wellness music video premieres live on TikTok tonight (January 31) in partnership with Peloton, ahead of his full album’s release.
Timbaland will host the premiere on his TikTok account, live from his Miami studio, joined by Peloton Instructor Camila Ramón, who will lead the conversation and interview the producer on his storied career, the upcoming Producer Series on Peloton, and the intersection of health, wellness, and music. They will be joined by Peloton Instructor Dr. Chelsea Jackson Roberts to lead the live group through a “mindfulness moment” set to Timbaland’s new music.
As a passionate Peloton member, this isn’t the first time Timbaland has teamed up with the workout giant. Their first collaboration brought a series of Peloton Verzuz themed classes to life, celebrating artists like Swizz Beatz, Alicia Keys, John Legend, Monica, and Brandy. But this is the first time Peloton will offer this sort of social content outside of the Peloton platform, all live on TikTok.
“Music, like movement, has the power to heal and shift your mindset,” said Timbaland. “Partnering with Peloton to share my new music with some of my favorite instructors was the perfect fusion of movement, music, and mindfulness. This is my first release as part of a bigger partnership with Myndstream coming later this year, so my hope is that we can make this type of wellness content available to more people by creating access on platforms like TikTok.”
To honor Black History Month, the celebration of Timbaland’s catalog continues on the Peloton platform as the featured artist in the ongoing Producer Series, kicking off February 8. The class series offers programming set to TImbaland’s expansive catalog across cycling, row, tread & strength, and yoga, with no equipment necessary. Classes will be free for 60 days for new members on the Peloton app.